ALL THE BUZZ: MARCH 2016
Somehow, it’s already spring. Not that we’re complaining – we are loving the warmer weather and longer hours of sunshine each day. With a new season comes many other new things, and the JJPR office is no exception. Here’s what we have been buzzing about this month.
You may have already met our two new team members, Sarah Grube and Alison Leonard. Sarah took on the role of our new creative director and has been blowing us away since before she started. Judging by the rapid pace that she works and by how dialed in she is to all of our clients’ projects, it seems like she’s been here for years. Speaking of years, Alison is only just beginning her PR career, but as our new account coordinator, she is quickly turning her tremendous amount of potential into a polished and poised skill set.
To accommodate our growing team, we’ve had to rearrange the office a bit. So, spring cleaning turned into spring redesigning, and we’re now enjoying the modified open-air set up.
Work, Work, Work
We recently cranked out two new websites, and we’re pumped to show off one of the finished products. Baldwin County Education Coalition came to us for help with media relations, various design and marketing projects, and (obviously) an updated website. Our goal was to keep it simple, but also full of the information their audience needs at their fingertips. Easy navigation was a must too.
We were thrilled to be awarded the opportunity to work with Fuse Project on several of their ongoing projects, one of which is the third annual Dragon Boat Festival. Since 2014, Fuse Project’s Dragon Boat Festival has raised over $250,000 and with a goal of raising $225,000 this year, it will not disappoint! At the festival, participants race in a 40-foot-long Hong Kong style dragon boat. With 20 rowers paddling to the beat of their drummer located at the front of the boat, participants race for 250 meters. The festival is a family-friendly, alcohol-free event with food trucks, a petting zoo, a trackless train, a gyro gym, jumpies for children, pony rides, and all of the wonderful exhibits of the Battleship USS ALABAMA. There is truly something for everyone! So, what are you waiting for? Get a team together and sign up today!
Real Time Changes
It’s no secret by now that Instagram is updating the way they display their photo feed. Instead of seeing posts in reverse chronological order, you’ll see photos in the order that Instagram’s new algorithm thinks you’ll most appreciate.
If you missed it, we shared some of our favorite Instagram tips and tricks a few weeks back. It explains how to set up and receive notifications for users you follow whenever they post a new photo or video.
Feel free to set up notifications to see what we’re buzzing about throughout the month! And check out our how-to guide for social media strategizing that will make your clients (and boss) sing your praises.